PERNOD RICARD x TANKE

Influencer & Event Campaign

Case study Influence Marketing – Wine and spirits:

To promote Founder’s reserve, one of The Glenlivet famous whisky, the brand challenged us to come up with an inspiring influencer campaign compliant to French “EVIN” Law. 

 

The influencer marketing campaign briefly:

We invited influencers to rediscover for one evening their senses and immerse themselves in The Glenlivet universe. The occasion to test their senses with a brand expert mixing food, spices, aromates and the famous brand whiskey. 

 

Campaign results:

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Photo credits: @christopheamav, @charlesbouchart, @superchinois801, @pardonmyfrench

Your influence marketing project

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